Blissway Inc., founded in 2019 and based in Denver, Colorado, develops roadside tolling infrastructure for government transportation agencies. The company's core offering combines wireless, solar-powered roadside devices called Wireless Autonomous Lane Enforcers (WAL-Es) with cloud-based analytics to identify, track, and classify vehicles for toll collection and traffic management.
The system is designed to replace traditional gantry-based tolling and windshield transponder infrastructure. WAL-Es are deployed at the roadside without requiring external power or network connectivity; the company reports that installations can be completed in weeks with zero upfront cost to government agencies. The accompanying cloud analytics platform transforms physical road infrastructure into a digital system, providing insights for traffic management and highway safety.
Blissway operates across multiple technical domains including deep tech, artificial intelligence and machine learning, embedded systems, Internet of Things, and cloud data analytics. The company was founded by Stanford graduates Felipe Kettlun and Francisco Torrealba and is backed by Y Combinator.
