Borrowell is Canada's leading credit education company on a mission to help Canadians feel confident about money. Founded in 2014, Borrowell was the first company in Canada to offer free access to credit scores and credit reports. Today, over 3 million Canadians - 1 in 10 - trust Borrowell to monitor their credit weekly and receive personalized insights to build their credit profiles. The company's innovative products, including Credit Builder and Rent Advantage, have demonstrated measurable impact: Credit Builder members see an average credit score increase of 41 points within 5 months, while Rent Advantage members experience an average increase of 32 points within 7 months.
As a financial marketplace, Borrowell partners with 75+ trusted financial institutions to provide personalized recommendations for credit cards, loans, mortgages, banking products, insurance, and investment options. The company generates revenue through referral fees when members select recommended financial products, allowing it to maintain its free credit monitoring service. Borrowell has been recognized as one of Canada's top growing companies by the Globe and Mail for six consecutive years, and its leadership team continues to drive innovation in the Canadian fintech landscape.