For 50 years, CDK Global has been empowering dealers with the tools and technology they need to build deeper relationships with customers. What began as a specialized software provider has evolved into the backbone of automotive retail, trusted by nearly 15,000 dealer locations across North America. With $540 billion in auto commerce managed through their systems annually, CDK Global recognized early that dealers needed more than fragmented software - they needed a unified platform that could connect every aspect of dealership operations.
Today, CDK Global stands as the leading provider of retail technology and SaaS solutions for the automotive industry. Their open, integrated Dealership Xperience Platform transforms how dealers sell and service vehicles, offering solutions from digital retailing and CRM to dealer management systems and intelligent analytics. By investing over $500 million in innovation in just the last three years, CDK continues to push boundaries with AI-powered tools that help dealerships streamline workflows, enhance profitability, and create frictionless experiences for consumers. From a single rooftop to large dealer groups, CDK Global's technology connects the automotive ecosystem at every level, enabling dealers to focus on what matters most: their customers.