ICEA LION Group is a financial services provider operating across Kenya, Tanzania, and Uganda. The organisation traces its roots to 1895 and took its current form following a 2012 merger of two top-five East African insurers: the Insurance Company of East Africa (ICEA) and Lion of Kenya Insurance Company Limited. The group manages assets of KES 194.2 billion and serves over 1.6 million clients.
The group offers insurance, pensions, investments, and trust services across East Africa. Its life assurance business, established in 1964, reached its 60-year milestone in 2024. ICEA LION holds an AAA (KE) financial strength rating and maintains a strategic partnership with Mitsui Sumitomo Insurance Group.
Digital transformation represents a stated strategic priority for the organisation. The group's workforce operates under the branding "Team Simba", reflecting its emphasis on resilience and trust within its operations.