Integrity Marketing Group, founded in 2006 and headquartered in Dallas, Texas, is an independent distributor of life, health, and wealth insurance products operating across the United States. The company works with over 400 insurance carrier partners and distributes products through a network of more than 370,000 independent agents, serving over 2 million clients annually. In 2021, it placed over $7 billion in new premium.
The company's technical operations span insurtech, online distribution, phone-based distribution, in-person distribution, insurance product development, and financial planning. Its omnichannel approach allows it to reach clients through whichever channel they prefer, while its platform supports a large-scale independent agent network across the country. The primary market served is seniors seeking life, health, and wealth planning solutions.
With more than 5,500 employees, Integrity Marketing Group operates at the intersection of insurance and technology, building and distributing products that span life insurance, health insurance, and wealth management. Its holistic planning model is designed to address clients' financial needs across multiple product categories rather than through single-product solutions.