Landmark Group is an omnichannel retail and hospitality conglomerate founded in Bahrain in 1973. Over five decades, it has grown from a single store into one of the largest retail operations in the Middle East, with over 2,500 stores across 15 countries and a workforce of more than 53,000 people drawn from nearly 100 nationalities. In 2023, the group committed $1 billion to expand its footprint by 400 new stores across the GCC, India, and Southeast Asia.
The group's technology agenda centres on omnichannel retail, e-commerce, and digital transformation at scale. It launched its online retail presence in 2012 and runs loyalty programmes - Shukran and Landmark Rewards - with a combined membership base of more than 35 million. These programmes, alongside its e-commerce infrastructure, generate substantial volumes of customer data and transactional complexity across multiple geographies and brands.
Landmark Group operates 21 homegrown brands spanning fashion, home décor, baby products, beauty, and wellness. These include Centrepoint, Max, Home Centre, Babyshop, Splash, Shoemart, Lifestyle, and Fitness First, among others. Engineering and technology teams work across systems that serve this full portfolio - from supply chain and inventory to customer-facing digital products operating in markets across the Middle East, Asia, and Africa.
