We're a team building AI-powered commercial intelligence software specifically designed for pharmaceutical companies. Our platform, MAPTUAL, combines data science, behavioral science, and artificial intelligence to help life sciences teams understand and engage with healthcare professionals more effectively. Most of us come from the industry or have spent years watching pharma teams struggle with static spreadsheets and outdated targeting methods, so we know firsthand how frustrating this problem is - and we're determined to solve it properly.
Founded at the University of Toronto in 2018, we've grown from a research project into a trusted partner for some of the world's largest pharmaceutical companies. Our products like ODAIA Field and ODAIA Field Coach help sales reps and managers prioritize the right healthcare providers, coordinate omnichannel campaigns, and ultimately reduce patients' time to therapy. We're proud to be a remote-first company with offices in Toronto and Boston, and we're constantly pushing the boundaries of what's possible when you apply machine learning and predictive analytics to pharma commercial challenges.
