In 2014, Velocity Global's founders recognized a critical gap in how companies expanded globally: the process was slow, risky, and filled with compliance headaches. Talent existed everywhere, but accessing it legally and efficiently felt nearly impossible without local entities and expertise. So they built a better way - an Employer of Record platform that would eventually become Pebl. Over a decade, they refined their approach, developing deep local knowledge in 185+ countries and building technology that made global hiring not just possible, but seamless.
By 2025, the team realized that traditional EOR services weren't enough in an AI-driven world. They rebranded as Pebl, launching an AI-first Global Work Platform that transforms how companies hire, pay, and manage talent across borders. With conversational AI assistant Alfie guiding users through complex compliance landscapes and instant cost calculators that eliminate guesswork, Pebl empowers HR and finance teams to move at startup speed while staying compliant everywhere. What started as a mission to simplify global employment has evolved into the next era of borderless work.