SignWow is a Deaf-led accessibility technology company headquartered in Edinburgh, with operations in the United Kingdom, the United States and Canada. It builds and operates video-based interpreting infrastructure that connects Deaf and Hard of Hearing users with qualified sign language interpreters, working across healthcare, education, government, public sector and business settings. Its technical work spans video relay technology, video remote interpreting platforms, real-time video communication, sign language translation technology and AI-powered accessibility tools.
The company's core products are a Video Relay Service (VRS) for calls and everyday communication and a Video Remote Interpreting (VRI) service for meetings, medical appointments and educational settings, both of which connect users to interpreters within seconds. These are delivered through a mobile app and web platform supporting on-demand British Sign Language (BSL) and American Sign Language (ASL) interpreting. The service line also includes BSL translation, professional advocacy, community training programmes and AI-driven accessibility solutions.
SignWow holds ISO 9001, ISO 27001 and ISO 14001 certifications, covering quality management, information security and environmental management. The organisation is led by Deaf people and describes its work as grounded in lived experience, with a focus on access, inclusion and advocacy. Its CEO, Joel Kellhofer MBE, was recognised by King Charles III for services to the Deaf community.





