True Footage is a real estate valuation company operating at the intersection of professional appraisal services and technology. Its platform combines human expertise with software designed to streamline property valuation, market analysis, and data processing for the real estate and lending industries.
The company's suite of products includes TrueTracts, a market analysis platform used by appraisers across the country; Spark, which provides trend analysis tools aimed at improving efficiency; and Synapse, a tool for generating defensible valuation adjustments to reduce revision requests. These products address core workflows in the appraisal process, from comparable data gathering to final report support.
True Footage currently operates across 25 US states and is expanding its geographic footprint nationwide. Technical domains central to the company's work include software development, data analysis, and market analysis, all applied specifically to property valuation challenges.
