ActionKit builds a web-based SaaS platform for advocacy, fundraising and online organising, used by progressive non-profits and political organisations around the world. The software is developed by We Also Walk Dogs Inc. Technical work spans email campaign management, online fundraising and payment processing, advocacy and petition tooling, event management and distributed organising, and data analytics. Engineering teams work across these domains to deliver tools that handle donations, mass email delivery and campaign data at scale.
The product line includes ActionKit Email, which provides flexible targeting for email campaigns; ActionKit Fundraising, supporting one-time and recurring donations with secure payment processing; ActionKit Advocacy Tools for petitions and letter-writing campaigns; ActionKit Events for distributed organising; and ActionKit Analytics, which offers built-in reports along with direct SQL query access to underlying data. Together these form a single platform through which organisations create and manage email campaigns, petitions, fundraising pages and events.
ActionKit was acquired by EveryAction in May 2019, becoming part of the NGP VAN family, and is led post-acquisition by We Also Walk Dogs chief executive Patrick Kane; the acquisition was led by EveryAction chief executive Stu Trevelyan. The company serves customers including MoveOn.org, CREDO Action, 350.org, Everytown for Gun Safety, the Natural Resources Defense Council (NRDC) and ONE. It works only with progressive non-profits and political organisations, and is known for reliability and responsive customer support. The name comes from a 1941 Robert Heinlein short story about a firm that specialises in solving impossible problems.
