Alliants builds guest-experience technology for luxury hospitality, travel and retail. Founded in 2009, the company's principal product is the Alliants Experience Platform (AXP), which brings AI, concierge workflows, guest messaging, digital keys and mobile guest apps onto a single system interface and shared data layer.
Underpinning the platform is an integration layer that aggregates guest data from PMS, CRM, spa bookings and restaurant reservations into unified guest profiles. The stated purpose is to let hotel staff anticipate guest needs and to raise measures such as NPS and total guest spend per visit. Engineering work spans AI, messaging infrastructure, digital key systems, mobile applications and data integration across third-party systems.
The platform is deployed across more than 100,000 rooms at leading hospitality brands, with millions of users of its technology globally. Its clients include operators in London, such as Raffles London at The OWO, and in the Middle East, including Jumeirah and Emirates Holidays. The company also serves spa and wellness, and food and beverage operations within those brands.
AXP is designed so that the technology adapts to a client's existing team, brand and operating model, rather than requiring hotels to restructure their operations.
