In 2014, three friends in Paris noticed something troubling: while the world was obsessed with buying the latest gadgets, perfectly functional electronics were piling up in landfills. They saw refurbished tech as a solution to the growing e-waste crisis, but the market was fragmented and consumers didn't trust used devices. So they founded Back Market - a marketplace dedicated to making refurbished tech the mainstream choice by connecting buyers with vetted, professional refurbishers who restore devices to premium quality.
What started as a mission to extend the life of electronics has grown into the world's largest pure-play refurbished tech marketplace, operating across 17 countries with over 30 million devices sold. The company challenges the 'fast tech' culture of overproduction and overconsumption, fighting for a circular economy where devices are reused rather than discarded. As a certified B Corp, Back Market has prevented approximately 1.6 million tons of carbon emissions, proving that choosing refurbished doesn't just save money - it protects the planet.