DemandMatrix was an AI-powered provider of technographics and intent data, founded in 2015. The company's core offering delivered company-level intelligence to B2B marketing and sales teams, enabling them to identify and target accounts more effectively. Its platform provided technology intelligence, organizational intent signals, and technographics data to Go To Market, Operations, and Data Science teams.
The company built its products on technical foundations in AI, machine learning, and data science. At scale, it processed millions of unstructured data points, tracking thousands of technology products across millions of companies. This data capability supported a client roster that included Fortune 100 companies such as Microsoft, Google, Adobe, Amazon, and IBM.
DemandMatrix maintained a team of over 120 employees across offices in Pune, the US, and Australia. The company operated within the B2B marketing and sales industry vertical.
