FIDx builds technology for the insurance and wealth-management industries, connecting insurance carriers, brokerage firms, asset managers, wealth platforms and financial advisors through an Insurance Exchange marketplace for annuity distribution and management. Engineering work at the company spans insurtech marketplaces, wealth-management software integration, electronic applications and e-signatures, compliance automation and in-force account management systems.
The Insurance Exchange is the core product: a unified marketplace that allows commission-free financial professionals to research, compare, propose, purchase and manage annuities. It integrates with planning and wealth-management tools and supports electronic applications, e-signatures, suitability checks, licensing and appointment checks, and ongoing management of in-force accounts. Compliance automation - suitability, licensing and appointment verification - is built directly into the transaction flow rather than handled as a separate step.
Additional products include insurance overlays, which help advisors place guaranteed-income and downside-protection solutions alongside traditional assets in client portfolios; planning tools that integrate insurance and retirement-income solutions into financial planning workflows; and an outsourced insurance desk that gives unlicensed registered investment advisors access to insurance distribution capabilities.
FIDx operates across the insurance (annuities), wealth management, asset management, brokerage and retirement-income sectors. The stated focus of its technology is reducing paperwork and compliance friction and improving distribution efficiency for commission-free financial professionals.






