Hypersonix, founded in 2018, operates an AI-driven platform called ProfitGPT designed to help retailers and eCommerce businesses make autonomous commerce decisions. The platform analyzes pricing, promotions, inventory, competitive positioning, and customer behaviour to deliver real-time actionable intelligence and drive profitable growth. The company has built its offering on a proprietary, commerce-specific large language model developed before generative AI entered mainstream use.
The platform addresses a widespread challenge in modern retail: the difficulty of optimising operations amid volatile costs and unpredictable market conditions. ProfitGPT delivers results within weeks rather than months, with stated customer outcomes including margin increases, revenue growth, and market share expansion. The technology spans multiple retail verticals, including grocery, apparel, beauty, electronics, and automotive retail.
The founding team, led by Prem Kiran, draws on deep experience from major technology and enterprise software firms including SAP, Blue Yonder, IBM, Google, and Microsoft. This background shaped the company's focus on developing agentic AI capable of autonomous decision-making across core commerce functions - a departure from traditional analytics approaches that require manual interpretation and slower implementation cycles.
