Lirio is the personalization engine for digital health, combining behavioral science with artificial intelligence to drive positive behavior change. The company's platform uses the world's first Large Behavior Model for healthcare, enabling organizations to orchestrate each person's unique healthcare journey through hyper-personalized communications. Powered by Precision Nudging™ technology, Lirio's solution adapts in real time based on an individual's clinical history, social context, and behavioral factors to create truly personalized interventions that move people toward better health outcomes.
Founded in 2017 and headquartered in Knoxville, Tennessee, Lirio partners with health systems, life sciences organizations, and payers to address critical challenges across the care continuum - from patient acquisition and preventive care to chronic disease management and care transitions. The company's clinically informed personalization engine integrates with existing technology stacks to deliver scalable, AI-driven engagement that closes gaps in care, improves population health, and reduces total cost of care. Lirio's approach goes beyond demographic segmentation to create one-to-one personalization at scale, helping healthcare organizations build trust and guide patients on their unique paths to better health.