Shopko Optical operates over 140 locations across the Upper Midwest, providing comprehensive eye care services and retail eyewear. Founded in 1978 in Green Bay, Wisconsin, the company originally grew as part of the ShopKo retail chain before being acquired by Fielmann Group, a German family-owned eyewear company, in June 2024.
The business combines clinical services with retail operations. Employed optometrists conduct eye exams and diagnose eye conditions, whilst opticians assist patients with eyewear selection from an extensive range of frames and lenses. This integrated model allows the company to offer both healthcare and product solutions within single locations across its service region.
Shopko Optical's technical foundation rests on optometry, optical dispensing, ophthalmic diagnostics, and lens technology. The company emphasises patient-centric care delivered in comfortable environments, positioning itself as a provider of accessible eye care to the communities it serves throughout the Upper Midwest.
