HALA is a fintech company founded in 2017, providing financial technology solutions for small and medium-sized enterprises (SMEs) across Saudi Arabia and the broader MENAP region. The company operates a core platform that integrates business accounts with IBAN, digital payments, debit cards, expense management, and POS financing. Its services serve over 150,000 merchants and freelancers, processing more than $350 million in monthly transaction volume.
Headquartered in Saudi Arabia with a presence in Abu Dhabi, HALA has grown to a team of over 650 employees. The company secured $157 million in Series B funding, underscoring its position in the regional fintech landscape. Its technical work spans the domains of fintech, digital payments, and financial services.






