IPG Mediabrands is the media division of Interpublic Group (NYSE: IPG), a publicly traded holding company. It manages over $47 billion in marketing investment on behalf of clients across more than 130 countries, employing more than 18,000 professionals worldwide. The organisation operates across a broad range of industry verticals, including automotive, financial services, pharma, retail, entertainment, fashion and beauty, and direct-to-consumer e-commerce, among others.
Its structure combines three full-service agency networks - UM, Initiative, and Mediahub - with a set of specialty business units: Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and IPG Media Lab. These units address specific disciplines across media intelligence, content, data-driven marketing, and out-of-home, among other areas.
IPG Mediabrands' agencies have received recognition from Cannes Lions, Festival of Media Global, and WARC, and the company has been named a FORTUNE Best Workplace in Advertising & Marketing. Its client base spans many of the world's most widely recognised consumer and enterprise brands.
