Storyful is a news and strategic intelligence agency that discovers, verifies, and licenses user-generated content from social media for newsrooms, brands, and communications professionals. Founded in 2010 by Irish journalists to address the gap between traditional news agencies and the speed of social media, the company has become a critical infrastructure for managing eyewitness content at scale.
The company operates two core offerings. Storyful Video provides verified eyewitness news content and rights-cleared user-generated video to newsrooms seeking authentic source material. Storyful Intelligence delivers cross-platform data analysis combined with expert human interpretation, positioned as decision-grade insights for strategic planning and situational awareness.
Storyful's technical capabilities span social media monitoring, UGC discovery and verification, video authentication, and rights clearance - combining algorithmic detection with human expertise to establish trustworthiness of content in real time. The company is trusted by 70% of the top 20 global newsrooms and serves a broad base of international media organisations, brands, and strategic communications teams. It was acquired by News Corp in 2013.