Pei is a fintech company founded in 2017 in Austin, Texas that operates a mobile app linking users' existing credit and debit cards to a rewards network. The platform partners with over 120,000 retailers nationwide - including Target, Starbucks, and Chick-fil-A - to deliver automatic cashback on purchases, with rates reaching up to 20% depending on the merchant.
The company's core offering combines traditional payments infrastructure with digital asset capabilities. Users can redeem earned rewards either as cash or Bitcoin, positioning Pei at the intersection of conventional consumer finance and cryptocurrency adoption. This dual redemption structure appeals to both mainstream consumers seeking cashback and those interested in accumulating Bitcoin through everyday spending.
Pei is venture-backed and participated in the Sputnik ATX accelerator program in winter 2018. The company operates nationwide across the United States, with an expanding merchant network designed to add value to purchases users would make regardless.